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Behind the US/Worldwide Weekend Box Office – 9/28/14

  OPENINGS:  THE EQUALIZER (Columbia/Sony) was a bit softer on Saturday than Denzel Washington’s other hits at this box office level, up 8% compared to 11% for American Gangster and 19% for Safe House.  (Possibly b...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.21.2018

  OPENINGS:  HALLOWEEN (Blumhouse/Miramax/Universal) was front-loaded, with a Saturday drop that hit 18%, but that only prevented it from setting records, not from being a giant hit at $77.5M for the weekend.  That insta...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.9.2019

  OPENINGS:  THE SECRET LIFE OF PETS 2 (Illumination/Universal) had a better launch than this weekend’s other big arrival, but it was a major box office disappointment in its own right.  The $47.1M weekend was down...
by Mitch Salem
 
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US/Worldwide Weekend Box Office Report – 1.3.2021

  OPENINGS:  There were no new wide openings for New Year’s weekend. HOLDOVERS:  Word of mouth still operates in a pandemic, and it wasn’t at all friendly to WW84 (DC/Warners) which crumpled by 67% to $5.5M f...
by Mitch Salem
 
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Behind the Weekend Box Office – 3/30/14

  This weekend was fine… but just wait till next week. OPENINGS:  Polarizing, controversial, dark, revisionist, divisive–and a hit.  NOAH (Paramount/Regency) took in $44M in the US this weekend after a 16% Sa...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office: “War Room” Conquers “Compton”

  Note:  Because of the holiday weekend and consequent strong Sunday, weekend-to-weekend drops will look softer than usual. OPENINGS:  It was a weak battle of newcomers, with A WALK IN THE WOODS (Broad Green) ahead at $8...
by Mitch Salem
 
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US/Worldwide Weekend Box Office Report – 4.18.2021

  OPENINGS:  There were no truly wide openings this weekend, but the pandemic horror movie IN THE EARTH (Neon) arrived at the low end of “wide” in 547 theatres and started quietly at $500K. Next weekend’...
by Mitch Salem
 
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US/Worldwide Weekend Box Office Report – 12.27.2020

  OPENINGS:  WW84 (DC/Warners)–that’s the official title per the credits–had the biggest US opening of the pandemic era with $16.7M (a $7800 per-theatre average), much higher than the $9.7M for The Crood...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.14.2018

  OPENINGS:  FIRST MAN (Perfect World/Universal) had an underwhelming $16.5M start, and considering its older-skewing audience, its 10% Saturday bump wasn’t impressive either.  It carries $150M+ in production/marke...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.7.2019

  OPENINGS:  At $53.5M, SHAZAM (DC/New Line/Warners) had the lowest opening weekend of the current DC run of superhero movies (it was also below all the Marvel openings), but it was produced to be a lower-budget companio...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.25.2018

  OPENINGS:  It was no picnic opening against the historic 2nd weekend of Black Panther, and all of the new arrivals may have left some money on the table.  GAME NIGHT (New Line/Warners) fared best, and ran a healthy 25%...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.3.2018

  OPENINGS:  ADRIFT (H Brothers/STX) was at the top of a very low hill with $11.5M (plus $350K in 9 overseas territories).  STX, which only has domestic rights, is claiming to be on the hook for only around $30M in limit...
by Mitch Salem
 
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Behind the Weekend US/Worldwide Box Office – 11.7.2021

  OPENINGS:  ETERNALS (Marvel/Disney) opened at the low end of expectations with $71M, not a surprise given its lousy reviews (48% on Rotten Tomatoes, unprecedented for the MCU) and blah audience exit polls.  Even so, th...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 9.18.2022

  OPENINGS:  THE WOMAN KING (TriStar/Sony) launched at the higher end of expectations with $19M, boosted by strong reviews (94% on Rotten Tomatoes) and enthusiastic audience response as measured by exit polls.  In the cu...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.12.2018

  OPENINGS:  THE MEG (Gravity/Warners) had a fair hold on Saturday, down 2%, which brought it to a $44.5M weekend.  That’s 83% better than Skyscraper‘s start, and 27% better than Rampage, and with no new dire...
by Mitch Salem
 
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