STATE OF AFFAIRS passed its first test last night, if not with flying colors. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  BROADCAST FINALS ABC:  SHARK TANK inched up 0.02 to 0.54, and 20/20 was down 0.03 to 0.33 CBS:  SWAT gained 0.07 to 0.50, MAGNUM PI was steady at 0.40, and BLUE BLOODS ticked down to 0.41. NBC:  The premiere of HOME SWEET HOME was at 0.21, about the same as the scripted reruns that […]

  BROADCAST FINALS ABC:  DANCING WITH THE STARS ticked up to 0.71, and a COUNTDOWN TO THE CMA AWARDS special was at 0.24. CBS:  THE NEIGHBORHOOD dipped 0.04 to 0.61, BOB HEARTS ABISHOLA lost 0.03 to 0.50, NCIS gained 0.05 to 0.64, and NCIS: HAWAII was down 0.03 to 0.45. NBC:  THE VOICE ticked down […]

  THE VOICE fall finale had no trouble dominating the night, but that doesn’t mean it’s healthy. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

  BROADCAST FINALS:  note that unless otherwise noted, comparisons are to November 18, due to Thanksgiving. ABC:  A special 20/20 featuring an ALEC BALDWIN INTERVIEW was at 0.45, and GREAT CHRISTMAS LIGHT FIGHT ended at 0.26. CBS:  YOUNG SHELDON dropped 0.09 to 0.64, UNITED STATES OF AL dipped 0.03 to 0.46, GHOSTS held at 0.55, […]

  There wasn’t much doubt about how at-home New Year’s Eve revelers preferred to watch 2015 come in. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of […]

  BROADCAST FINALS ABC:  Holiday reruns at 0.40/0.39/0.38/0.45/0.31. CBS:  More holiday reruns at 0.27/0.28/0.24. NBC:  The yearly run of IT’S A WONDERFUL LIFE was at 0.61, down 0.15 from 2020 but enough to win the night. FOX:  The only original show on broadcast TV was WWE SMACKDOWN, down 0.04 to 0.48. CW:  A rerun at […]

Nielsen announced planned delays for daily national ratings (cable and broadcast programs) the rest of this week.  This is how the week’s ratings should roll out.  We will update these times if anything changes. Saturday Jan 10 nationals rescheduled to Tuesday 1 pm 3 pm PT (normally Tuesday morning) Sunday Jan 11 nationals rescheduled to Tuesday 1 pm […]