MISSION IMPOSSIBLE: ROGUE NATION (Skydance/China Film Channel/Alibaba/Paramount) set its sights at a $50M opening weekend in the US (you could tell because the studio claimed the target was in the $40Ms), and it seems likely to get there.  Preliminary numbers at Deadline give the 5th entry in the franchise a $20M opening day (incuding […]

  How much more humiliating can things get for Warners?  On Friday, according to preliminary numbers at Deadline, THE BOSS (Universal), which isn’t even a high-performing Melissa McCarthy vehicle, beat up both the studio’s superheroes with about $7.5M.  The Boss will likely have trouble sustaining itself over the weekend, but at about $20M+, it will […]

  With a marketplace starved of adult comedy after the failure of Bad Santa 2, and the holiday deluge of product not quite here, this weekend is proving to be good timing for the arrival of OFFICE CHRISTMAS PARTY (DreamWorks/Paramount).  According to preliminary numbers at Deadline, Office had a $6.7M Friday (including $950K from Thursday night), and depending […]

  The box office race is likely to be tight this weekend, with contenders at either end of the quality spectrum.  THE EMOJI MOVIE (Columbia/Sony) drew first blood with a $10.2M opening day (including $900K from Thursday night), according to preliminary numbers at Deadline.  That’s $2.2M better than the first day of Captain Underpants last […]

  MISS BALA (Columbia/Sony) is the only new opening this Super Bowl weekend, but it’s failing to take advantage of its status.  Deadline‘s preliminary numbers have Miss Bala‘s opening day at $2.7M ($650K of that from Thursday night), and with Sunday’s box office due to crash for everyone, it may not reach $7M for the […]

> Fuller numbers are in, and they show a surprising near-tie on Friday between RISE OF THE PLANET OF THE APES, THE HELP and FINAL DESTINATION 5, all at $7.3-7.8M for the day.  The Apes have the presumptive advantage over the weekend, because 2d weekends are less front-loaded than openings, but since The Help started […]

> Deadline has initial boxoffice figures for Friday, and if the numbers hold, the results seem to be a healthy amount higher than last year’s Friday before New Year’s, allowing the holiday period–and the year–to end on an up note. (Note, however, that overall comparisons to 2010’s holidays are skewed by the fact that 2011 […]

  THE AMAZING SPIDER-MAN (Sony) is headed for a strong post-4th of July weekend, according to preliminary Friday numbers at Deadline.  Spidey reportedly made $21M on Friday, which if that number holds would be a 33% increase over Thursday, signficantly better than the 18% Friday bump that Transformers had in its 4th of July week […]