The box office typically dives on Thanksgiving Day when audiences (especially families) are otherwise occupied, then jumps back on Black Friday, and such was the case again this year.  According to preliminary numbers at Deadline, THE HUNGER GAMES: MOCKINGJAY PART 2 (Lionsgate) was comfortably #1 for the day while continuing to run behind the […]

How big a flop is BATTLESHIP (Universal)?  Even bigger than the catastrophic John Carter, that’s how big.  According to early Friday numbers at Deadline, Battleship is headed for a $9.5M opening day, and if that number holds, it’ll be less than John Carter‘s $9.8M.  Carter made it to $30M in its opening weekend, thanks to […]

> The Hollywood Reporter has preliminary boxoffice numbers for Friday, and as expected, PUSS IN BOOTS will be the easy weekend winner.  Its $9-9.5M on Friday, if it holds, would probably mean $36-38M for the weekend, which would be a Halloween weekend record, but considerably below other fall animated films like Megamind ($12.5M Friday for […]

> Monday boxoffice is tricky to analyze, because as you’d expect, the all-time list of Monday grosses is largely a history of long holiday weekends, namely Memorial Day, July 4th, Martin Luther King Day, and Christmas/New Year’s week.  So strictly speaking, THE HUNGER GAMES’ $10.8M gross on its 4th day in theatres is only the […]

  TAKEN 2 (20th), as expected, is running away with the boxoffice this weekend.  Its opening day, according to preliminary numbers at Deadline, is at $17.5M, not that much less than the $24.7M the original Taken made in its entire opening weekend in 2009.  The sequel should reach $45M or so for the weekend, although it […]

  MAN OF STEEL (Warners) had the opening it was looking for, with preliminary numbers at Deadline giving it $46M on Friday.  That includes $9M from Friday midnight shows, but not an additional $12M from Wal-Mart tie-in screenings at 7PM Thursday night.  Assuming the $46M number holds up, it should mean a $115-120M weekend ($132M […]

  Based on preliminary numbers at Deadline, PARANORMAL ACTIVITY: THE MARKED ONES (Paramount) is likely to win Friday but lose the weekend.  Its $8.5M start positions it not only to come in below the wide releases of all the previous installments of the Paranormal franchise (which opened in October), but also below the recent January […]

  It was a surprisingly lopsided win on Friday for NO GOOD DEED (Screen Gems/Sony), although things may tighten up a bit over the course of the weekend.  According to preliminary numbers at Deadline, No Good Deed earned $8.5M on Friday, which should get it to at least $21M for the weekend, and possibly more.  […]