STRAIGHT OUTTA COMPTON (Legendary/Universal) had a smashing start, with preliminary numbers at Deadline giving it $22.8M on Friday (that includes $5M from Thursday night). With a production budget under $30M and a moderate marketing campaign, Compton will be well on the road to profit by the end of the weekend, providing a finishing touch […]
A trio of movie fantasies opened on Friday, and only one survived. In fact, THE SPONGEBOB MOVIE: SPONGE OUT OF WATER (Nickelodeon/Paramount) thrived, outperforming expectations according to preliminary numbers at Deadline with $14.3M on Friday, which should give it $50M+ for the weekend. That opening day was far better than the $9.6M earned by […]
> The Hogwarts Express has started its journey: last night’s midnight showings of HARRY POTTER AND THE DEATHLY HALLOWS (PART 2) blew past the previous midnight record of $30M (Twilight: Eclipse) and grossed an incredible $43.5M from those screenings alone. According to the Hollywood Reporter, this included sold-out houses for every single 3D midnight performance […]
There were no pleasant surprises for anyone at the Friday box office, according to preliminary numbers at Deadline. That even included STRAIGHT OUTTA COMPTON (Legendary/Universal), which will easily win the weekend, but which–considering the very mild competition–fell more heavily than expected from last Friday, down 65% to $8.5M. That drop will moderate over the […]
CAPTAIN MARVEL (Marvel/Disney) is delivering the jolt the 2019 box office desperately needed. Preliminary numbers at Deadline put opening day at $62M ($20.7M from Thursday night). That’s far higher than the $38.2M for Wonder Woman, the $50.8M for Spider-Man: Homecoming, the $32.6M for Doctor Strange, and the $27.7M for Aquaman among recent superhero intro […]
JUSTICE LEAGUE (RatPac/DC/Warners) was supposed to be the jewel in the DC crown, the Avengers that would push its megafranchise to the next box office level. That’s what justified spending a reported $450M on production (and then more production) and marketing, making it one of the most expensive movies in history. But tonight it’s […]
THE MUMMY (Perfect World/Universal) is a disaster, although the studio and its minions will try to spin otherwise through the course of the weekend. According to preliminary numbers at Deadline, it earned $12M on opening day ($2.7M of it from Thursday night), which puts it in line for a $30M weekend and a US […]
Although still down steeply from Fifty Shades of Grey, FIFTY SHADES FREED (Perfect World/Universal) is opening on par with the initial sequel Fifty Shades Darker. According to preliminary numbers at Deadline, Freed earned $18.4M on its first day (including $5.6M from Thursday night), down 14% from Darker, which could translate into a $40M weekend, […]