DON’T BREATHE (Screen Gems/Sony) is the 2d horror movie of the late summer, after Lights Out, to benefit from an effectively marketed premise (monsters in the dark and the quiet) and strong reviews.  According to preliminary numbers at Deadline, Breathe is starting even faster than Lights, with a $10.2M opening day (including $1.9M from […]

  Expectations were low for the holiday weekend’s expensive new openings, and that’s proving to be accurate.  According to preliminary numbers at Deadline, it was the low-budget THE PURGE:  ELECTION YEAR (Blumhouse/Universal) that led the group on Friday with $13.4M (including $3.6M from Thursday night), better than the $13M opening day for Anarchy, the last […]

  Despite a trio of new entries as competition, BEAUTY & THE BEAST (Disney) wasn’t expected to have any trouble staying in control of its 2d weekend, and it didn’t.  Preliminary numbers at Deadline have Friday at $21.2M, down 67% from opening day last week.  That’s only an OK hold, compared to the drops of […]

  The Disney machine is hitting an atypical pothole with DUMBO (Disney), which according to preliminary numbers at Deadline had a $14.8M Friday ($2.6M of that from Thursday night).  That’s very much on the low end of the studio’s live-action remakes of its own animated classics, behind the opening days for Beauty & The Beast […]

  It’s shaping up to be a close race at the box office this weekend, and with the result likely to come down to performance on Sunday, we may not know the winner for sure until final numbers are issued on Monday.  HIDDEN FIGURES (20th) was the clear winner on Friday, with preliminary numbers at […]

> Deadline has early numbers for Saturday and the weekend, and there aren’t any major surprises. PARANORMAL ACTIVITY 3 is overwhelming everything else in the market even after its expected big drop from Friday (which included $8M from Thursday midnight shows).  If the preliminary $18M Saturday number bears true, the movie will have a better […]

  CARS 3 (Pixar/Disney) will have a strong Fathers Day, which in turn will make its weekend multiple look good, but it’s off to a disappointing start.  In preliminary numbers at Deadline, its opening day is pegged at $19.1M (including $2.8M from Thursday night), down 25% from the first day of 2011’s Cars 2 ($25.7M), […]

  The news didn’t get better for any of the weekend’s openings on Saturday, according to early numbers at Deadline–and that’s before the effect, if any, of Sunday’s east coast storms.  ARGO (Warners) beat them all with its 3rd weekend $12.5M, down under 25% from last weekend.  CLOUD ATLAS (Warners) was considerably behind, struggling to […]