Two of the weekend’s openings drew upon their core audiences for strong Saturday results.  Weekend matinees are prime time for family movies, and according to preliminary numbers at Deadline, THE LEGO MOVIE (Warners) had a huge $31.4M second day in theaters, almost doubling its Friday result and making a $70M weekend likely.  That will make […]

  The movie business rebounded from Halloween on Saturday, with substantial gains for just about everything.  Somewhat surprisingly, the second weekend of OUIJA (Blumhouse/Universal) is challenging the new release NIGHTCRAWLER (Open Road) for the diminished weekend’s honors.  Ouija overperformed early estimates on Friday, pulling ahead with $3.5M to Nightcrawler‘s $3.2M.  According to preliminary numbers at […]

  After its history-making $120.5M opening day, there were two pre-existing Saturday models that STAR WARS: THE FORCE AWAKENS (Lucasfilm/Disney) could have followed.  The final Harry Potter was so front-loaded that it crashed by 53% from Friday to Saturday.  On the other hand, Jurassic World gently declined by 15%, similar to the 14% drop for […]

  The news didn’t get any better for BATTLESHIP (Universal) on Saturday.  According to preliminary numbers at Deadline, the aquatic disaster couldn’t even manage a 10% increase on its 2d day of release (in comparison, John Carter had a 25% bump on its first Saturday), and is headed for a horrible $25M opening weekend, $5M […]

  It wasn’t a great Saturday for either of the weekend’s big openings.  According to preliminary numbers at Deadline and elsewhere, 22 JUMP STREET (Sony/Columbia) fell more than 25% from Friday to around $19M.  That’s a much heavier Day 2 drop than Neighbors (9%) or Ted (13%), and could pull its weekend down as low […]

  THE UPSIDE (STX/Lantern) survived the wreckage of the Weinstein Company bankruptcy, and found an opening between the end of the holiday movie season and next week’s MLK weekend, poking through with what preliminary numbers at Deadline put at a Friday-winning $7M (including $1.1M from Thursday night).  That should propel it to a weekend win […]

  Its studio did everything in its corporate power to keep the quality of TRANSFORMERS: THE LAST KNIGHT (Huahua/Paramount) from infecting ticket sales, preventing any reviews from appearing until the projectors had started on the movie’s first paid screenings.  But audiences knew what was coming, and in the US, Transformers 5 will be by far […]

  Most films will rise this weekend compared to last week, simply because New Year’s Eve is a bigger moviegoing occasion than Christmas Eve.  Generally, box office should rise 20% or so on Saturday, drop around 30% on Sunday, then jump 30-40% on New Year’s Day.  The first two weekends of 2018 should feature relatively […]