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BEHIND THE WEEKEND BOXOFFICE – 3/10/13

Posted March 10, 2013 by Mitch Salem

  OPENINGS:  OZ THE GREAT AND POWERFUL (Disney) is having an oddly topsy-turvy weekend.  On the one hand, in the US it got the Saturday bump it needed from family audiences, rising 37% (better than Alice in Wonderland, although nowhere near The Lorax), allowing it to claim a $80.3M weekend.  Even if that number comes […]

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INTERNATIONAL BOX OFFICE through March 10

Posted March 10, 2013 by Mitch Metcalf

Oz the Great and Powerful joins the worldwide chart just outside the top 10.  With $70 million overseas to date, the foreign total should approach $300 million, making $500 million worldwide an achievable goal (behind Life of Pi in 5th place). The other films were relatively quiet overseas this past week.  The next best was A Good Day to […]

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WEEKEND STUDIO ESTIMATES March 8-10

Posted March 10, 2013 by Mitch Metcalf

Based on Saturday’s grosses, Weekend #10 of 2013 is looking even stronger than it did yesterday: now $129 million for the top 12 films Friday-Sunday, up from the $122 million estimate yesterday and now up 5% from last year.  Oz the Great and Powerful is now looking like an $80 million opening weekend (now ahead […]

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BEHIND THE FRIDAY BOXOFFICE – 3/8/13

Posted March 9, 2013 by Mitch Salem

  OPENINGS:  There was more loose change behind the Friday cushions for OZ THE GREAT AND POWERFUL (Disney) than the early estimate had found, and at $24.1M, it seems likely to reach at least $70M for the weekend, sparing Disney some embarrassment.  But opening at the same level as last year’s The Lorax–down 40% from […]

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FRIDAY MARCH 8 BOX OFFICE REPORT

Posted March 9, 2013 by Mitch Metcalf

Based on Friday’s grosses, Weekend #10 of 2013 is the first weekend in 7 weeks to match the pace for this time of year: $122 million for the top 12 films Friday-Sunday (even with last year and up 5% from the same weekend average for the last few years).  Most of the credit for the […]

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EARLY FRIDAY BOXOFFICE: “Oz” Not So Great and Powerful

Posted March 9, 2013 by Mitch Salem

  Is OZ THE GREAT AND POWERFUL (Disney) more like Alice in Wonderland or like The Lorax?  We won’t know for another 24 hours or so, and that’s going to be the difference between Oz living up to its potential or not.  According to preliminary numbers at Deadline, Oz had a $23.5M Friday (including Thursday […]

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THURSDAY NIGHT BOXOFFICE: “Oz” Gets Its First Yellow Bricks

Posted March 8, 2013 by Mitch Salem

  Reading fragmentary Thursday night tea leaves to predict weekend boxoffice is a dicey business, particularly because in our post-Aurora era, those numbers now include showings as early as 9PM in addition to the once-traditional 12:01AM screenings.  So the $2M earned by OZ THE GREAT AND POWERFUL (Disney) last night can be parsed in several […]

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WEEKEND BOX OFFICE PREDICTIONS March 8-10

Posted March 6, 2013 by Mitch Metcalf

The 10th weekend of 2013 looks to be the first up weekend after six down weekends in a row.  The top 12 films Friday-Sunday should total $128 million, up 6 to 11% from the same weekend the last few years.  Keep in mind this is the weekend that has given us John Carter, Battle: Los […]

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