OPENINGS:  GHOSTBUSTERS: FROZEN EMPIRE (Columbia/Sony) played as a family movie, with a Saturday afternoon bump, and that enabled it to match projections at $45.2M, slightly higher than the $44M start for 2021’s Ghostbusters: Afterlife.  However, Frozen Empire cost $25M more than Afterlife, so a 3% increase at the box office may not cover the […]

  OPENINGS:  Considering that it’s based on a series of novels, GOOSEBUMPS (Columbia/Sony) was certainly intended to be the launch of a new franchise for Sony.  It took the weekend in the US with $23.5M and should hold well next week with no new family competition (things get tougher after that with Halloween and The […]

Weekend #27 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND July 1-3, 2016 Critics Positive ($ millions) Opening Weekend Forecast Four Day Fri-Sun Domestic Total Projection Overseas Total Projection Worldwide Total Projection Purge: Election Year Uni R 67% 23.0 28.5 65 45 110 The BFG Dis PG 71% […]

  DON’T BREATHE (Screen Gems/Sony) is the 2d horror movie of the late summer, after Lights Out, to benefit from an effectively marketed premise (monsters in the dark and the quiet) and strong reviews.  According to preliminary numbers at Deadline, Breathe is starting even faster than Lights, with a $10.2M opening day (including $1.9M from […]

  OPENINGS:  LEAP (Weinstein) was the weekend’s tallest dwarf, claiming to have cleared $5M for the weekend, but that number will require an extremely strong Sunday hold.  Even if it’s sustained in tomorrow’s finals, it’s hardly anything to be enthused about–except in comparison to the weekend’s other losers. BIRTH OF THE DRAGON (WWE/Blumhouse/BH Tilt/Universal) couldn’t […]

  OPENINGS:  FORD VS. FERRARI (20th/Disney) had a strong start with $31M, and will hope to extend its run through the holidays and into Oscar season based on its initially older-skewing audience and excellent reviews and exit polls.  The only caution is that FvF was pricey for a non-IP project, with around $200M in production/marketing […]

  OPENINGS:  DEADPOOL AND WOLVERINE (Marvel/Disney) landed at the top of sky-high expectations with $205M in the US and $233.3M overseas, the best US (and MCU) start since Spider-Man: No Way Home in 2021, the best worldwide launch since Avatar: The Way of Water in 2022, and by far the biggest opening ever for an […]

  OPENINGS:  Despite being the only high-profile arrival of the week, and having a pedigree and visual style that guaranteed it media attention, Robert Zemeckis’s HERE (Miramax/TriStar/Sony) bombed with $5M.  It’s been a tough decade for Zemeckis, once a maker of blockbuster hits, whose most recent moderate success was 2012’s Flight.  Here hasn’t opened overseas, […]