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EARLY FRIDAY BOX OFFICE: “Coco” Takes Black Friday, “Justice League” Subdued, “Wonder” Strong, “Call Me” Starts Big

Posted November 25, 2017 by Mitch Salem

  The only new opening on Black Friday was a limited release, but everything already in the market took the customary post-holiday leap.  COCO (Pixar/Disney) will easily win the 3-day weekend, after $19.1M on Friday according to preliminary numbers at Deadline.  Coco continues to be on pace with Tangled ($19.5M on Black Friday), and it […]

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EARLY FRIDAY BOX OFFICE: “The Meg” Chews On Expectations, “Slender Man” Low, “BlacKkKlansman” OK

Posted August 11, 2018 by Mitch Salem

  THE MEG (Gravity/Warners) appears to be having the opposite box office experience from what we’ve come to associate with US/China action movies.  In the US, it’s overperforming, perhaps helped by a calendar slot a week after Discovery’s yearly Shark Week:  preliminary numbers at Deadline estimate opening day at $16.5M ($4M from Thursday night), which […]

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EARLY FRIDAY BOX OFFICE: “Aquaman” Swims Long-Distance, “Mary Poppins” Up, “Vice,” “Holmes & Watson” Soft

Posted December 29, 2018 by Mitch Salem

  The holiday box office has turned out to be AQUAMAN (DC/Warners), and then everything else.  Preliminary numbers at Deadline have its 3rd Friday at $16.8M, up 15% from Thursday and down 40% from last Friday, for a likely $51M weekend, and $215M by New Year’s Day.  Comparisons to other DC releases at the same […]

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Behind the US/Worldwide Weekend Box Office – 5.12.2019

Posted May 12, 2019 by Mitch Salem

  OPENINGS:  POKEMON: DETECTIVE PIKACHU (Legendary/Warners) started strong in the US with $58M, not that far off the $69.1M launch of The LEGO Movie.  Pikachu may not have that movie’s legs, especially with Aladdin just 2 weeks away, but it should total $175-200M here.  Pokemon in general is a more worldwide phenomenon than LEGO, which […]

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Behind the US/Worldwide Weekend Box Office – 12.15.2019

Posted December 15, 2019 by Mitch Salem

  OPENINGS:  JUMANJI: THE NEXT LEVEL (Columbia/Sony) successfully rode its strategy of arriving in theatres ahead of The Rise of Skywalker to a $60.1M weekend, far ahead of the $36.2M opening weekend for the last Jumanji (although that had a different release pattern, opening on the Wednesday between that year’s Star Wars installment and Christmas […]

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Behind the US/Worldwide Weekend Box Office – 1.9.2022

Posted January 9, 2022 by Mitch Salem

  OPENINGS:  It’s likely that THE 355 (Universal) would have been challenged at the box office even in normal times, considering that its level of action spectacle is significantly lower than superhero movies can afford, and that the cast features performers who are extremely talented but with little proven appeal to ticketbuyers.  (The 27% score […]

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Behind the US/Worldwide Weekend Box Office – 9.18.2022

Posted September 18, 2022 by Mitch Salem

  OPENINGS:  THE WOMAN KING (TriStar/Sony) launched at the higher end of expectations with $19M, boosted by strong reviews (94% on Rotten Tomatoes) and enthusiastic audience response as measured by exit polls.  In the current market, with few openings arriving each week (and even fewer for Woman King‘s older female target demo), the film should […]

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Behind the US/Worldwide Weekend Box Office – 6.18.2023

Posted June 18, 2023 by Mitch Salem

  OPENINGS:  There wasn’t any good news for this week’s wide releases, and that began with the weekend’s leader, as THE FLASH (DC/Warners) failed to meet even the lowest expectations with a sluggish $55.1M start.  (The studio’s 4-day estimate, including the Monday Juneteenth holiday, was an optimistic $64M.)  The 3-day total was significantly lower than […]

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