OPENINGS: NO HARD FEELINGS (Columbia/Sony) slightly exceeded tracking expectations with $15.1M, but those expectations were themselves quite low. With production and worldwide marketing costs in the neighborhood of $100M, the film will need to hold strongly for the next several weeks to reach any profit, and while it has the hard-R comedy field to […]
OPENINGS: CIVIL WAR (A24) marked its studio’s biggest swing to date, with costs that will approach $100M for production and worldwide marketing. (A24 limited its risk by pre-selling some overseas territories to subdistributors.) The early results were promising, with a studio-record $25.7M weekend, alhough tepid audience surveys and the fact that the audience was […]
OPENINGS: January is often welcoming to low-budget horror, but that didn’t help THE DAMNED (Vertical), which found $800K at 732 theaters, a meager $1100 weekend per-theater average. HOLDOVERS: Flooding the holiday zone with family entertainments worked out very well for the studios, which had a quartet of bona fide smash hits between Thanksgiving and […]
>The sixth weekend of the year should generate about $142 million for the top 12 films — up 5% from last year’s comparable weekend but down a similar percentage from a “normal” weekend this time of year. The Vow and Safe House should open very solidly at #1 and #2. […]
> Harry Potter and the Deathly Hallows Part 2 from Warner Brothers will open huge at the box office, propelling the weekend up more than 30% over this weekend last year (when Inception and the Nicolas Cage classic The Sorcerer’s Apprentice opened). Winne the Pooh from Disney will get lost in the shuffle. Opening at […]
This weekend will definitely be up over the disaster that was last weekend. We expect the top 12 films to total around $74 million, although that is still down 15% from the same weekend last year. The returning films won’t contribute much to the weekend total, but two new films this weekend (the 3D re-release […]
The two openers this weekend will be forgotten in several days or weeks, while Oblivion has a good chance of staying at #1 in its second weekend and 42 will be the other holdover still above the significant $10 million weekend mark. But that’s about it for the box office. The top 12 films this […]
The 39th weekend of the year is looking like a good $114 million for the top 12 films, up 22% from the $94 million multi-year average for this weekend. Opening at over 3,800 theaters Friday (way above the 2,886 average theater count for opening weekends the last two years), Cloudy with a Chance of Meatballs 2 from Sony should average […]