FANTASTIC BEASTS AND WHERE TO FIND THEM (Warners) wasn’t expected to touch the $60-90M opening day territory of the latter Harry Potter movies, since Fantastic is a spin-off that doesn’t include any of the major Potter characters. But preliminary numbers at Deadline have it at $29.4M, lower than any of the Potters, and even […]
OPENINGS: HOTEL TRANSYLVANIA 3: SUMMER VACATION (Sony Animation/Columbia/Sony) clocked in with a reliable $44.1M weekend, just about midway between the first Transylvania‘s $42.5M and the second’s $48.5M. (Sticklers might note that this the first of the franchise to feature Thursday night screenings, giving it a slightly longer “weekend”.) There are some other family movies […]
SHAZAM (DC/New Line/Warners) is going to win a bleak weekend at the box office, and even it doesn’t have much to boast about. Preliminary numbers at Deadline have it dropping 68% from last Friday to $6.6M, worse than the Friday-to-Friday drops for Wonder Woman (-59%) and Justice League (-57%). A $23M weekend would put […]
OPENINGS: The entertainment business revolves these days around IP, but not all franchises are created equal, and there turned out to be a thunderous lack of interest in TERMINATOR: DARK FATE (Skydance/Tencent/20th/Disney/Paramount), which opened to just $29M in the US against production/marketing costs of $300M+. A big-budget action epic in that predicament normally hopes […]
OPENINGS: GHOSTBUSTERS: AFTERLIFE (Columbia/Sony) opened with $44M, which was $2M below the launch of the 2016 Ghostbusters, a result treated as such a disaster that the franchise had to be re-rebooted. Afterlife, though, is considered a success, thanks to a lower production budget ($75M, moderate for a tentpole), pandemic box office standards, and the […]
OPENINGS: Jordan Peele’s NOPE (Universal) premiered on the lower end of expectations at $44M. That’s a significant number for a project that isn’t based on preexisting IP, but down 38% from Peele’s US, and Nope reportedly cost about $40-50M more than US to produce. Add the fact that Peele’s films haven’t performed particularly well […]
OPENINGS: GUARDIANS OF THE GALAXY VOL 3 (Marvel/Disney) launched with $114M in the US, within tracking expectations but 22% lower than 2017’s Guardians 2, despite marketing that emphasized the end of a beloved (sub-)franchise. Guardians 2 ended with a 2.66 multiple to its opening, and if Guardians 3 performs the same way, its US total […]
OPENINGS: The calendar did Hollywood a favor by placing Valentine’s Day on Wednesday, affording films a 6-day window with Presidents Day on Monday. The chief beneficiary was BOB MARLEY: ONE LOVE (Paramount), which surpassed expectations with $51.1M through Monday ($27.7M over the traditional 3-day weekend). With little new competition in the wings next week, […]