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EARLY FRIDAY BOX OFFICE: “Fantastic” Not Quite Magical, “Edge of Seventeen,” “Billy Lynn” Obliviated

Posted November 19, 2016 by Mitch Salem

  FANTASTIC BEASTS AND WHERE TO FIND THEM (Warners) wasn’t expected to touch the $60-90M opening day territory of the latter Harry Potter movies, since Fantastic is a spin-off that doesn’t include any of the major Potter characters.  But preliminary numbers at Deadline have it at $29.4M, lower than any of the Potters, and even […]

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Behind the US/Worldwide Weekend Box Office – 7.15.2018

Posted July 15, 2018 by Mitch Salem

  OPENINGS:  HOTEL TRANSYLVANIA 3: SUMMER VACATION (Sony Animation/Columbia/Sony) clocked in with a reliable $44.1M weekend, just about midway between the first Transylvania‘s $42.5M and the second’s $48.5M.  (Sticklers might note that this the first of the franchise to feature Thursday night screenings, giving it a slightly longer “weekend”.)  There are some other family movies […]

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EARLY FRIDAY BOX OFFICE: “Shazam” Leads Slow Weekend, “Little” OK, “Hellboy” Weak, “After” & “Missing Link” Dim

Posted April 13, 2019 by Mitch Salem

  SHAZAM (DC/New Line/Warners) is going to win a bleak weekend at the box office, and even it doesn’t have much to boast about.  Preliminary numbers at Deadline have it dropping 68% from last Friday to $6.6M, worse than the Friday-to-Friday drops for Wonder Woman (-59%) and Justice League (-57%).  A $23M weekend would put […]

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Behind the US/Worldwide Weekend Box Office – 11.3.2019

Posted November 3, 2019 by Mitch Salem

  OPENINGS:  The entertainment business revolves these days around IP, but not all franchises are created equal, and there turned out to be a thunderous lack of interest in TERMINATOR: DARK FATE (Skydance/Tencent/20th/Disney/Paramount), which opened to just $29M in the US against production/marketing costs of $300M+.  A big-budget action epic in that predicament normally hopes […]

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Behind the US/Worldwide Weekend Box Office – 11.21.2021

Posted November 21, 2021 by Mitch Salem

  OPENINGS:  GHOSTBUSTERS: AFTERLIFE (Columbia/Sony) opened with $44M, which was $2M below the launch of the 2016 Ghostbusters, a result treated as such a disaster that the franchise had to be re-rebooted.  Afterlife, though, is considered a success, thanks to a lower production budget ($75M, moderate for a tentpole), pandemic box office standards, and the […]

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Behind the US/Worldwide Weekend Box Office – 7.24.2022

Posted July 24, 2022 by Mitch Salem

  OPENINGS:  Jordan Peele’s NOPE (Universal) premiered on the lower end of expectations at $44M.  That’s a significant number for a project that isn’t based on preexisting IP, but down 38% from Peele’s US, and Nope reportedly cost about $40-50M more than US to produce.  Add the fact that Peele’s films haven’t performed particularly well […]

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Behind the US/Worldwide Weekend Box Office – 5.7.2023

Posted May 7, 2023 by Mitch Salem

  OPENINGS:  GUARDIANS OF THE GALAXY VOL 3 (Marvel/Disney) launched with $114M in the US, within tracking expectations but 22% lower than 2017’s Guardians 2, despite marketing that emphasized the end of a beloved (sub-)franchise.  Guardians 2 ended with a 2.66 multiple to its opening, and if Guardians 3 performs the same way, its US total […]

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Behind the US/Worldwide Weekend Box Office – 2.18.2024

Posted February 18, 2024 by Mitch Salem

  OPENINGS:  The calendar did Hollywood a favor by placing Valentine’s Day on Wednesday, affording films a 6-day window with Presidents Day on Monday.  The chief beneficiary was BOB MARLEY: ONE LOVE (Paramount), which surpassed expectations with $51.1M through Monday ($27.7M over the traditional 3-day weekend).  With little new competition in the wings next week, […]

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