OPENINGS:  INSIDIOUS: THE RED DOOR (Screen Gems/Sony) reaffirmed the strength of the low-budget horror genre with a $32.7M start, better than the $29.6M launch of 2018’s The Last Key (which didn’t feature the full original cast).  Red Door should reach $65M+ in the US, guaranteeing profitability on a reported $16M production budget and relatively […]

  OPENINGS:  Pundits have been quick to celebrate the current fade of the comic book genre, but the truth is that Hollywood hasn’t yet found anything to reliably replace it at the top of the box office.  After years of Marvel sagas kicking off the summer movie season with extravagant grosses, this year the studio’s […]

  OPENINGS:  It was a blah MLK Weekend at the box office, driven by soft openings.  Over the 3-day weekend, ONE OF THEM DAYS (TriStar/Sony) was reported to have a very narrow lead with $11.6M, but it was expected to fall into 2nd place with $14M including the Monday holiday.  The good news for Sony […]

>Adam Sandler opens Jack and Jill this weekend, and it will be an uphill battle for it to displace Puss in Boots from the top of the box office.  Immortals will be challenging Jack and Jill for the second spot on the chart.  Box office volume for the weekend will probably be up around 6% […]

> Thanks to Universal’s Fast Five, the box office is headed for the third up weekend in a row.  Other openers to have minimal impact, however. Another up weekend is in store, fueled by Fast Five, the fifth in the Fast and Furious franchise (see complete franchise track below).  The film should open at a […]

The busy Christmas film season gets going this weekend with the opening of The Hobbit.  Not much else is happening at the box office as the movies from the last two weeks are pretty much dead and the Thanksgiving movies are getting a tad stale.  But the prequel to the uber-nerd extravaganza that is J.R.R. […]

  The calendar may have us at barely mid-July, but for the major movie studios, the summer season has already peaked.  The would-be, sometimes-are blockbusters have been arriving since the first weekend in May, and although there are still a few major productions left to open (notably 20th’s The Wolverine and Sony’s Elysium), for the […]

The 48th weekend of the year is looking like $164 million for the top 12 films Friday-Sunday, well below the normal pace for a normal Thanksgiving weekend. Opening at 3,742 theaters Wednesday (well above the 2,886 average theater count for opening weekends the last two years), Frozen (3D) from Disney should average $12,200 per theater for the weekend […]