Other Nielsenwar Network Report Cards:  FOX, NBC Most improved. Full Season To Date (thru May 3) 18-49 Rating Average:  1.61 (#3), down 1.9% from last season Season Grade:  B+ What Happened: Sunday:  Once Upon A Time had a strong Frozen-fueled Fall, but lagged in its Spring cycle, and if that trend continues, it could […]

  A grand-slam home run. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

      NOTE TO READERS:  For the remainder of this week (4/17-19), our afternoon cable posts, which usually go up around 1:30PM PDT, will likely be posted around 5PM PDT, with text to follow.   NETWORK FINALS:  Live sports meant adjustments, with ABC’s NBA PLAYOFFS game ending up at 1.5, and NBC’s NHL PLAYOFFS […]

        NETWORK FINALS:  The post-NFL adjustment gods were kind to CBS, where 60 MINUTES rose 0.2 to 2.7, and STAR TREK: DISCOVERY went up 0.3 to 1.9; in addition, the NCIS: LA rerun gained 0.1.  SUNDAY NIGHT FOOTBALL adjusted to 6.3, down 0.8 from last week’s game.  On ABC, CELEBRITY FAMILY FEUD […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Friday cable, up 0.04 to 0.48, with LIVE PD: WANTED steady at 0.37, and the lead-in hour up a tick to 0.22.  […]

>The weekend studio estimates (based on Friday and Saturday actuals and projections for Sunday) are coming in slightly weaker than the weekend numbers posted yesterday (based on Friday actuals only).  The box office volume for the top 12 films is now looking like a soft $96.5 million for the weekend, down 7% from last year’s […]

  Last week, the glamorous part of the network “Upfronts” took place, largely for viewer and media purposes:  hordes of new shows were announced, stars were trotted out, executives madly spun this past season’s numbers so that every decline looked like a triumph, gala parties were held.  This week, however, the real Upfronts kick into […]

        NETWORK FINALS:  THE MOODYS dropped 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE BASKETBALL games were at 0.54/0.25.  MTV’s THE CHALLENGE gained 0.04 to 0.45.  On Comedy Central, SOUTH PARK rose 0.09 to 0.42, and CRANK YANKERS was up […]