NETWORK FINALS:  The reruns of SNL and ULTIMATE TAG gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  An extremely low-rated cable day was led by Golf Channel’s PGA coverage at 0.20.  On HGTV, VACATION HOUSE RULES slipped 0.02 to 0.20.  […]

  We won’t have confirmed Saturday numbers for several more hours (or final figures until Monday), but based on preliminary grosses at Deadline, DIVERGENT (Summit/Lionsgate) held surprisingly well on its second day of release, down just 14% to $19.7M.  That would be far better than the Day 2 drop for the original Twilight (down 41%), […]

  THE CATCH remained ShondaLand’s weak link. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  The season finale of BLUE BLOODS gained 0.1 in final numbers, while the MEGHAN MARKLE: AN AMERICAN PRINCESS special lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD rose 0.06 to 0.63.  NBC Sports Net’s NHL PLAYOFFS game […]

  We’re continuing our survey of the fall primetime schedule (our merry band includes former head of NBC Scheduling Mitch Metcalf, former head of NBC Current Programming Ted Frank and myself) with Thursdays, when CBS will finally do what people have been expecting for the past several seasons and expand to a 4-sitcom night.  (Here […]

  NETWORK UPDATE:  Lots of 0.1 adjustments, with bumps for NBC’s 4TH OF JULY FIREWORKS SPECTACULAR and FOX’s MAJOR LEAGUE BASEBALL coverage, and declines for the 8PM THE MILLERS and the 9PM THE MCCARTHYS burn-offs as well as the rerun of the BRUCE JENNER INTERVIEW.  There was also a 0.2 drop for the 48 HOURS rerun. […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

  The occasional piece of youth-oriented counterprogramming aside, the studios don’t bring out their big guns for Super Bowl Weekend, since Sunday is destined to be deflated.  Even by those standards, though, this is looking like a dim few days. The decision to hold the Coen Brothers’ star-studded HAIL, CAESAR! (Universal) out of 2015 awards […]