OPENINGS:  The first Sonic the Hedgehog had the final pre-pandemic smash opening in 2020 before theaters started to close, with $58M for its 3-day weekend ($70M for the full Presidents Day holiday).  Now SONIC THE HEDGEHOG 2 (Paramount) has gotten off to an even bigger start with $71M for 3 days.  Although the success […]

> Fridays are quiet in any case, but with 2 of the networks waiting to launch their “real” schedules, last night was nearly inaudible. CBS:  Although A GIFTED MAN upticked slightly last night, it seems clear that the show won’t reach the level of the network’s other Friday shows (and the competition is about to […]

  SNITCH (Summit/Lionsgate) held fairly well on Saturday, with a 40% bump, and as a result, the weekend race between it and IDENTITY THIEF (Universal) is currently too close to call, although preliminary numbers at Deadline have Identity Thief pulling out a narrow victory, $13.4M to $13.2M.  That result will likely hold, since those early […]

  A dip for wrestling. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

THE WEEK.  For the recently completed week ending Sunday (January 28-February 3, 2013), CBS of course dominated with the Super Bowl, achieving a preliminary 9.04 adult 18-49 rating for the week.  This assumes about a 40.6 rating during prime time on Sunday (estimated from the 35.3 non-time-zone-adjusted fast national rating).  Last year, NBC scored a 7.66 rating […]

  Below are the ratings in key demos for Wednesday’s Top 25 original cable telecasts, along with a few lower-rated shows of interest.  If you’d like us to add any series to the latter list, please let us know.  Some context and analysis follow the chart. TEEN MOM (MTV) topped the night but lost a […]

        NETWORK FINALS:  LEGENDS OF TOMORROW and the rerun BULL lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA PLAYOFFS games were at 1.21/1.02.  USA’s WWE telecast was at 0.90/0.79/0.75, compared to last week’s 0.93/0.92/0.87.  On VH1, LOVE & HIP-HOP […]

  BROADCAST FINALS: ABC:  The season premiere of THE GOLDBERGS was at 0.70, down a tenth from last fall’s premiere.  THE WONDER YEARS premiered very compatibly at 0.67.  The live season premiere of THE CONNERS was at 0.65, down from 0.9 for last year’s live premiere.  The season premiere of HOME ECONOMICS was at 0.41, […]