Here are the full week sports ratings for Monday April 17 through Sunday April 23, 2023. Eligible programs include sporting events on broadcast and cable networks (minimum audience size 100K Persons 2+ live+same day). Programs are grouped by sport and ranked within each sport by P2+ audience size. Here is the same week last year […]

  OPENINGS:  Although TOP GUN: MAVERICK (Paramount) is a 36-years-later sequel, the franchise that it really represents is Tom Cruise unto himself.  The last true Hollywood megastar brought in a massive audience that was mostly older men and between the coasts, to the tune of $124M for the 3-day weekend and $151M including Monday, making […]

  OPENINGS:  CAPTAIN MARVEL (Marvel/Disney) launched with $455M worldwide, the highest superhero intro movie ever (although not all the titles in that category opened in China on their first weekend).  In the US, its $153M total was #2 behind Black Panther, which had the advantage of a holiday weekend Sunday.  Captain Marvel declined 14% on […]

  The CBS Thursday line-up returned from its NCAA break. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

> Four weeks into its initial season, HOMELAND has received a 2d season order from Showtime.  Although the series’ ratings haven’t been stellar–it routinely loses at least half the audience of its Dexter lead-in–Homeland has been getting exactly the kind of buzz and critical attention that pay-TV networks crave, so this makes perfect sense.  There’s […]

        NETWORK FINALS:  The rerun MOM gained 0.1 in final numbers, while DATELINE and the rerun THE BIG BANG THEORY lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE FOOTBALL game was firmly on top of Monday cable at 1.65.  USA’s WWE […]

Wednesday nights this fall will look a lot like last year, with most of the returning programs performing at similar levels and no network making a big move (up or down) on the night.  FOX should win Wednesday again with The X Factor, with ABC and CBS locked in a close battle for second place.  NBC […]

>Pity the poor Former National Pastime.  In the quarter century that Nielsen has used the PeopleMeter to measure demographic ratings, viewership of the World Series has dropped by more than half in the key advertising sales demographic.  From 1987 (the first year demographic ratings came from electronic meters and remote controls rather than a paper diary) […]