Question #1 on this weekend’s boxoffice:  if The Dark Knight Rises is a blockbuster but everything else Warners releases this summer is a bomb, is the studio having a good summer?  Based on preliminary Friday numbers at Deadline, ROCK OF AGES joins Dark Shadows (and Chernobyl Diaries, too) as a Warner Bros summer flop.  Rock […]

  Half a dozen films entered wide release over the Martin Luther King holiday weekend, and none of them is likely to chart higher than 5th place, most ranging from major disappointments to outright disasters. The most unpleasant surprise may be PATRIOTS DAY (CBS/Lionsgate), a piece of populist history with Mark Wahlberg in the lead […]

  Let the games begin? DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and a detailed Olympics breakdown […]

  Two of the weekend’s openings drew upon their core audiences for strong Saturday results.  Weekend matinees are prime time for family movies, and according to preliminary numbers at Deadline, THE LEGO MOVIE (Warners) had a huge $31.4M second day in theaters, almost doubling its Friday result and making a $70M weekend likely.  That will make […]

  Christmas Night featured the NBA vs. The Grinch. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

>Rise of the Planet of the Apes will finish the weekend at #1 with an estimated $51 million at this point, significantly above the ShowBuzzDaily forecast.  In contrast, Universal’s The Change-Up is struggling, missing a much lower estimate.  The holdovers are showing mostly acceptable declines except for Cowboys & Aliens.  Overall, the weekend is up 24% versus […]

  A fair start for ABC’s new sitcom. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

>A very good night for network television last night as three of four broadcast networks were up substantially over this night last year.  NBC averaged a 6.7 Adult 18-49 rating in the fast nationals Sunday night, and we are giving that a preliminary official national adjustment up to a 7.5 rating (well over the 6.0 […]