Network Programmer conversation today:  “OK, Niagara Falls on a high wire worked–next time, let’s do someone walking on his hands across the Grand Canyon.” “Hopping across the Sahara Desert!”  “Swimming across the Atlantic Ocean–one hand tied behind his back.”  “Book it for Sweeps!” ABC:  MEGASTUNTS was a big hit for ABC last night, its 2.5 […]

  A massive audience turned out for Disney songs. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  None of the night’s sweeps events had much impact. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Just a dash of original programming. NOTE: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). More […]

  HEROES was sorta REBORN. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

The AUDIENCE MAP series continues with a look at the detailed demographics for CBS’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are grouped by night so you can see the audience flow from 8:00 […]

Based on Friday’s grosses, weekend #3 of 2015 looks like $172 million for the top 12 films Friday-Sunday, way up from the norm for this weekend and setting a new record for the third weekend in January, breaking last year’s brief record (see track below for the weekend).  The box office is on fire, driven […]

  Here’s a factoid:  during the 1970s, that halcyon decade when the rebel filmmaker inmates finally, if briefly. took over the Hollywood studio asylum, viewed by movie history ever since with wistful nostalgia, every single winner of the Best Picture Oscar was one of the Top 10 box-office grossers of its year.  This includes big-budget productions like […]