OPENINGS: KINGSMAN: THE GOLDEN CIRCLE (MARV/20th) took the weekend, but at $39M it was below Fox’s minimal target number of $40M.  Since sequels burn out faster than initial films in a series, Golden Circle will probably end up around $100-120M in the US, compared to $128M for The Secret Service, and that’s on higher […]

  A grim night all around. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  The GRAMMYS took a hit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

The AUDIENCE MAP series continues with a look back at the complete 2014-2015 television season.  CBS’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season.  The audience share for each of 30 gender-age subgroups is noted for […]

  UPDATE:  The Hollywood Reporter followed up on our story, and interviewed WKYC’s General Manager, who claims that the Matlock preemptions (which will continue next week), are merely to make up for the fact that the Academy Award telecast left Griffith out of its “In Memorium” segment.  (“We thought it would be a nice tribute.”)  […]

> As millions will be spending their holiday weekend watching marauding robots rip apart Chicago in TRANSFORMERS:  DARK OF THE MOON, it’s a fine time to salute some troubling machines of the past: 10.  HECTOR (Saturn 3 – 1980):  I’m not making this up:  in 1980, the director of Singin’ In the Rain made a […]

  BIG BROTHER returned to the summer rotation. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  THE ESPYS enjoyed their move to broadcast TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]