American Idol isn’t scary anymore. FOX:  As Mitch Metcalf detailed this morning, AMERICAN IDOL‘s 6.0 season debut–while obviously still a huge number for any network series–was down 1.4 ratings points from last year’s premiere, and down a staggering 3.7 points from 2 years ago, a margin that in itself would be the rating for a […]

> Box office momentum continues this weekend with one strong new entry and several solid holdovers.  We expect another weekend tally above the same weekend in 2010. Opening at about 3,400 theaters, X-Men: First Class should average a very strong $20,800 per theater (for $71 million this weekend).  Critical reviews for this prequel have been […]

  Other Nielsenwar Network Report Cards:  FOX, NBC Most improved. Full Season To Date (thru May 3) 18-49 Rating Average:  1.61 (#3), down 1.9% from last season Season Grade:  B+ What Happened: Sunday:  Once Upon A Time had a strong Frozen-fueled Fall, but lagged in its Spring cycle, and if that trend continues, it could […]

  The Super Bowl will take a chunk out of everyone today, the only Sunday that plays like a Monday with 60-70% drops from Saturday across the board.  That’s why the studios, for the most part, stay away. OPENINGS:  Given that fact, WARM BODIES (Summit/Lionsgate) did fairly well with a $20M weekend (that includes $500K […]

>Super 8 now looks like a $37 million opening weekend based on Friday and Saturday results.  The weekend top 12 should be down 6% from 2010.    The ShowbuzzDaily Domestic Final estimates now show that Super 8 should finish its domestic run with $109 million.  X-Men: First Class has been downgraded a touch to $163 […]

  The slide of THE VOICE continued to its finale. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  It’s time to start hoping Netflix, or cable, or some other outlet with good taste and cash to burn will save HAPPY ENDINGS.  ABC, in a vote of no confidence, announced today that it’s yanking the sitcom from its Tuesday 9PM slot and after about 6 weeks off the air, will stick back-to-back episodes […]

Here are the full week sports ratings for Monday January 25 through Sunday January 31, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart […]