The night belonged to the WOMENS WORLD CUP. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

Golden Boy may not even be brass. CBS:  It’s hard to tell at this point if the awful 1.0 for GOLDEN BOY was a true sign of disaster or merely viewer conclusion about the show airing once on Friday and then going back to Tuesdays, the result of CBS’s last-minute scheduling change–but if the show […]

> Two comedies open above $20 million this weekend (one at forecast and one slightly below), while Transformers 3 stays at #1 and its ShowBuzzDaily Domestic Final has been upgraded.  However, the weekend as a whole is down significantly from this weekend last year.  Horrible Bosses opened almost exactly at forecast ($9.9 million Friday for […]

WORLDWIDE STUDIO SCORECARD.  Here is an updated look at the 2018 film slates by studio. The studio totals also include 2018 dollars for films released in late 2017. YEAR TO DATE BOX OFFICE. Looking at North American box office, 2018 to date is now +14% above last year and now +23% above the average for this point the […]

Weekend #26 of 2015 is looking like $204 million for the top 12 films this weekend, somewhat above the norm for the same weekend the past few years (see comparisons below).  This would be the third up weekend in a row after a stumbling start to summer. Ted 2 from Universal should open with a $58.0 million three-day weekend. Early reviews at RottenTomatoes […]

Spring is here in all its Daylight Saving-ravaged, repeat-filled glory.  No network will average more than a 2.0 rating with adults 18-49 for the week ending Sunday (four days of official nationals and three days of fast nationals).  Collectively, the four broadcast networks total a preliminary 6.50 rating in prime time for the week, down […]

>   Despite the enormous 53% drop on Saturday, Warners is projecting only a 21% fall for HARRY POTTER AND THE DEATHLY HALLOWS (PART 2) on Sunday, which would be 2nd lowest in the week’s Top 10, behind only Disney’s WINNIE THE POOH (which figures to be strong in Sunday matinees).  If the Harry Potter […]

  The US WOMENS WORLD CUP team romped on the airwaves as well as the field. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]