Hollywood continued to have box office gifts to unwrap on the day after Christmas. WIDE RELEASE:  THE HOBBIT:  THE BATTLE OF THE FIVE ARMIES (New Line/MGM/Warners) gained 19% from Christmas Day on Friday to $15.7M, putting it back in first place, which it will probably hold for the 3-day weekend.  That 19% increase is […]

Thank God for overseas box office.  One of the last great American exports is the Hollywood motion picture slate.  The films released in the U.S. over the last four months have grossed $3.65 billion in North America, but they have taken in another $4.85 billion in foreign lands.  There is no better example than Resident Evil: […]

  NBC returned with new episodes and was dominant once again. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). The NFL Wild Card game on NBC at 8 pm ET (Baltimore […]

  No real winners. FOX:  People forget just how much NEW GIRL had slipped since the heady days of its premiere–although it sounds awful to compare last night’s pair of 2.7s to that 4.8 start a year ago, the evening’s numbers were completely consistent with what the series was doing last spring.  The good news […]

  OPENINGS:  Not much changed between Friday’s results and weekend studio estimates.  THE DARK TOWER (MRC/Columbia/Sony) was unsurprisingly frontloaded between fans of the novels and bad word of mouth, and it dropped 13% on Saturday.  Sony is projecting a $19.5M weekend (the fact that the studio didn’t push the number past $20M indicates either honesty […]

  NETWORK UPDATE  FOX’s NFC DIVISIONAL PLAYOFF GAME adjusted up to 10.4 in final numbers. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): ESPN’s COLLEGE BASKETBALL took the top 2 slots with a pair of afternoon games on a soft Saturday for cable, at 0.59/0.44.  […]

The second Thursday of the season is down a relatively modest 13% collectively for the broadcast networks (10.2 Adult 18-49 rating last night versus 11.7 last fall on this night). Thursday Night Football (Cardinals at Rams) on the NFL Network had limited impact on the fast nationals.  The game was aired locally in Phoenix on […]