NETWORK FINALS:  Adjustments for the live telecast on NBC put DATELINE at 0.6 and the BILLBOARD MUSIC AWARDS at 2.4 (down 0.2 from the 2017 final rating).  In addition, both FAMILY GUY and the 9:30PM BOB’S BURGERS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings […]

As expected, football adjustments in Boston and Houston lowered ABC’s and CBS’s numbers for the night, which are reflected below.  Also, GOSSIP GIRL, which was already at a season high, climbed even higher to a genuinely good (for CW) 0.6, which may bode well for its 2-hour series finale next week.   Some of the seemingly […]

  THE X-FILES and LUCIFER were on a downward slope. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  THE HOBBIT:  THE BATTLE OF THE FIVE ARMIES (New Line/MGM/Warners) opened on Wednesday to $24.5M, which is both the 12th-highest opening Wednesday ever (and 3rd-highest in December) and the lowest opening day for a Peter Jackson Tolkien adaptation since The Fellowship of the Ring ($18.2M) back in 2001.  The Armies start was below the Wednesday […]

  Due to live sports, there may be adjustments ahead for CBS, NBC and FOX. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

> Justice was swift for the worst new show of the season. ABC:  WORK IT debuted with a lousy 2.0 on its quick journey to the TV boneyard.  In fairness, LAST MAN STANDING‘s 2.4 gave it a much weaker lead-in than the 3.0 the show was able to provide for MAN UP‘s 2.4 debut in […]

About as dead as mid-week network television gets. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Everyone enjoys a quiet weekend before the Bat-attack begins at 12:01AM Thursday night. OPENINGS:  The important number for ICE AGE:  CONTINENTAL DRIFT (20th) isn’t the $46M US opening (the lowest of the franchise), but the $95.2M earned overseas, giving it a total of $339.2M internationally since the movie started opening in foreign territories more […]