Clunk.  Game 1 of the World Series averaged a 3.4 adult 18-49 rating Tuesday, setting a new record low for the opening game of the Fall Classic.  The previous record low was a 3.6 in 2012 for San Francisco-Detroit and 2006 for St. Louis-Detroit.  For the record, the high in the Nielsen PeopleMeter era is a 12.4 adult […]

  Not a Happy New Year for THE GIFTED. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

NBC had a terrific first night of The Voice and Revolution combo.  In its second Monday this season, The Voice perked up to a 4.6 rating with Adults 18-49 from 8-10 pm, up from a 4.2 last Monday.  There seemed to be a lot of radio advertising over the weekend and all day yesterday driving tune in to this night, and […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday July 26 and Sunday July 27, 2014. The 56 markets (out of 210 total) cover about 70% of the US television population.   Golf: PGA RBC Canadian Open 1.1 rating CBS 3:00 pm Saturday 3rd Round (-15% from […]

  NETWORK UPDATE:  BACKPACKERS adjusted down to a truly horrifying 0.1 rating, which would get it canceled on most cable networks. MONDAY CABLE:  An even bigger night than usual for VH1, where LOVE & HIP-HOP ATLANTA and HIT THE FLOOR were both up 0.2, to 2.1 and 1.2 respectively.  (The former’s re-airing added another 0.8.)  […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday March 8 and Sunday March 9, 2014. The 56 markets (out of 210 total) cover about 70% of the US television population.   NASCAR 4.1 rating FOX 3:15 pm Sunday Las Vegas 400 (-7% from 4.4 last year) […]

The Thanksgiving holiday weekend will cause delays for daily national ratings (live+same day cable and broadcast) for several days.  This is how the ratings should roll out the next week or so. (All times Pacific.) Wednesday Nov 22 nationals available Monday Nov 27 at 1 pm (normally Thursday pm) Thursday Nov 23 nationals available Tuesday Nov 28 at 7 am (normally […]

>A rare night of December originals on the broadcast networks Sunday night.  The Sunday Night Football game between the Detroit Lions and New Orleans Saints drew a 6.5 Adult 18-49 fast national rating from 8:30 onward, a number which we expect to rise to a 7.3 in the official nationals.  NBC Sun 9.25 10.2 10.9 […]