And they’re off! DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart.   […]

  The CW sesaon was slow out of the gate. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  The MISS UNIVERSE pageant continued its decline. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

Updated rankings for the week ending Sunday (with the prior week for comparison).

        NETWORK FINALS: ABC’s STILL STAR-CROSSED may soon have company on Saturdays, as SOMEWHERE BETWEEN fell 0.1 in final numbers to a deadly 0.3.   In addition, WORLD OF DANCE and the rerun of BROOKLYN NINE-NINE lost 0.1.  And as expected, both CW reruns were adjusted for their NY preemption and dropped […]

  BROADCAST FINALS: ABC:  CMA SUMMER JAM was at 0.46, down from the 0.8 for August 2019’s CMA FEST special. CBS:  BIG BROTHER dipped 0.07 to 0.92, followed by reruns at 0.17-0.31. NBC:  BROOKLYN NINE-NINE was at 0.28/0.25 compared to last week’s 0.40/0.33.  Reruns followed at 0.20/0.20. FOX:  COLLEGE FOOTBALL dominated the night at 1.71. […]

The NCAA Men’s Basketball Tournament continues to lag prior years.  Heading into the Final Four this weekend, March Madness is down -10% in total viewers 2+ across the four network partners and down -23% with men 18-34. This past weekend (the Regional Finals and the end of the Elite Eight Round) should be approaching 15 […]

  Yep:  EMPIRE was up again. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]