NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The MLB PLAYOFFS topped Friday cable, with the day’s 4 games all in the Top 6 at 1.41/0.46 (TBS) and 0.66/0.42 (Fox Sports 1).  A&E’s LIVE […]

  The Television Critics Association gatherings are taking place over the next few weeks, which means a steady flow of scheduling updates amidst the press conferences promoting upcoming shows.  Today was HBO’s day at the podium, and its major announcement was that the upcoming 5th season of BOARDWALK EMPIRE will be its final one, likely […]

  Zombies take over the world. AMC:  As yesterday’s numbers had promised, THE WALKING DEAD was a monster in more ways than one.  With a 5.8 18-49 rating in its 9PM airing and an additional 1.9 for the 10PM rebroadcast, its primetime total of 7.7 was equal to the primetime rating for Sunday Night Football, […]

  NEXT is what viewers said, too. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals).  CBS and ABC were up int he most recent week, mostly because of Survivor‘s finale on CBS Sunday and ABC’s Saturday carrying an NBA playoff game. Adult 18-49 Prime Time Rating THIS WEEK Same Week […]

>With Jersey Shore in repeat Sunday and the Video Music Awards now a distant memory, MTV was less dominant this week among viewers under 50.  However, MTV can take solace in a repeat Jersey Shore ranking fourth among all cable telecasts and Teen Mom almost hitting a 2.0 rating with the coveted Adult 18-49 group.  […]

    NETWORK FINALS:  The BILLBOARD MUSIC AWARDS adjusted up to 3.2 when the live west coast airing was adjusted into the number, but that was still a long way from last year’s 3.8.  The same adjustments pushed AMERICA’S FUNNIEST HOME VIDEOS down 0.2.  In addition, UNDERCOVER BOSS and the season finale of THE SIMPSONS […]

THE WEEK.  For the recently completed week ending Sunday (February 4-10, 2013), CBS won again with a preliminary 3.35 adult 18-49 rating for the week.  This week’s win is driven by last night’s Grammy Awards (preliminary 10.3 demo rating, a stunning drop from last year’s 14.1 Grammy Awards).  In fact, last year CBS won Grammy week with […]