The mostly-scripted summer Thursday scheme isn’t working out well for anyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  NETWORK UPDATE:  The CMA MUSIC FESTIVAL gained 0.1 in final numbers.  The ARROW rerun on CW lost 0.1. TUESDAY CABLE:  THE DEADLIEST CATCH (Discovery) was cable-watchers’ choice last night at a steady 0.99.  PRETTY LITTLE LIARS (ABCFamily) took a big 0.2 leap up from last week to 0.95, followed by a steady 0.46 for […]

  A sizable drop for LINCOLN RHYME. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

  BROADCAST FINALS:  ABC’s COLLEGE FOOTBALL game was at 1.07, and FOX’s game was at 0.81.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  Another fall Saturday, another day for COLLEGE FOOTBALL, with ESPN’s games at 0.98/0.53/0.44, Big 10’s at 0.23/0.15, ESPN2’s at 0.20/0.17/0.13, and Fox Sports 1’s at 0.19/0.15/0.14.  TUDN’s SELECCION MEXICANA […]

        NETWORK FINALS:  It was a veritable bonanza of extra tenths, as THIS IS US, THE MIDDLE, NEW GIRL, THE MICK and THE WALL all gained 0.1 in final numbers         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On Bravo, LADIES OF LONDON dropped 0.06 to […]

NOTE: After the President’s Oval Office speech at 8:00 pm ET Sunday, ABC started ONCE UPON A TIME, BLOOD & OIL and QUANTICO each about 15 minutes late.  Similarly, FOX slid the 8-10 pm comedy block about 15 minutes.  In contrast, CBS started the SINATRA 100 special on time at 9:00 pm by shortening 60 MINUTES.  NBC also collapsed its […]

  OSCARS UPDATE:  The shortfall for last night’s ACADEMY AWARDS presentation was even worse in time zone-adjusted numbers, with the ceremony only up to 10.8, down 2.3 points from 2014.  Although a lot of the fault has to do with the arthouse nature of the major nominees, it’ll be interesting to see if the Academy and […]

  A mostly steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]