> FASHION STAR‘s premiere wasn’t very attractive. NBC:  FASHION STAR debuted with a 1.6 which, as lousy as it was, allows the network to briefly claim a timeslot victory–next week, when Unforgettable (which has been rating in the low 2s) airs a fresh episode, that will almost certainly change.   Star couldn’t even hold its […]

  BROADCAST FINALS: ABC:  THE GOLDBERGS gained 0.03 to 0.58, THE WONDER YEARS dipped 0.03 to 0.47, THE CONNERS ticked up to 0.52, and HOME ECONOMICS ticked down to 0.35.  A MILLION LITTLE THINGS fell 0.08 to 0.23, and even by the current standards of broadcast network ratings, that seems like a dangerous place to […]

  Low returns for the CBS line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

Here are the full week sports ratings (slowly coming back) for Monday May 25 through Sunday May 31, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the […]

  Nothing on the roster even hit a 1.5 rating. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  BROADCAST FINALS ABC:  Reruns at 0.29/0.31/0.20. CBS:  The afternoon NFL PLAYOFFS game was at 7.55, but wasn’t a direct lead-in to 60 MINUTES, which fell 0.79 to 0.48.  EAST NEW YORK dropped 0.11 to 0.41, and NCIS: LA was down 0.03 to 0.34. NBC:  SUNDAY NIGHT FOOTBALL was at 7.33, up 1.57 from last […]

  Let the games begin? DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and a detailed Olympics breakdown […]

    LAST MAN STANDING was a terrible show when the season began, and it hasn’t gotten any better.  The series was anticipated to be a blockbuster hit, and ABC gave it the unusual task for a new series of opening up a night, since it marked the return of Tim Allen to series television, […]