MASTERCHEF was cooking last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  A lot of returns. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  BROADCAST FINALS ABC:  STATION 19 fell 0.12 to 0.48, GREY’S ANATOMY plunged 0.16 to 0.49, and BIG SKY was down 0.04 to 0.22. CBS:  Returning from a rerun week, YOUNG SHELDON edged up 0.02 to 0.64, and the now-canceled UNITED STATES OF AL was up 0.08 to 0.50.  The also-canceled HOW WE ROLL was […]

  The SUPERGIRL experiment is officially less than a roaring success. NOTE: Minimal impact on the Monday fast nationals by local broadcast coverage of NFL MONDAY NIGHT FOOTBALL (aired nationally on ESPN). In Chicago the game was broadcast on an independent station. CBS numbers are only slightly distorted by San Diego where SUPERGIRL aired at […]

>Last night FOX concluded The X Factor last night and hit a 3.8 Adult 18-49 rating for the night, which might go up to a 3.9 in the official nationals later today.  CBS finished in second place with an all-repeat lineup, while NBC and ABC were around the 1 rating range.  ABC had the most […]

        NETWORK FINALS:  ELEMENTARY and the reruns of the MACY’S JULY 4TH FIREWORKS SPECTACULAR, MASTERCHEF, MOM, FAMILY FOOD FIGHT and REEF BREAK each dropped 0.1 in final numbers          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  July 4th events dominated holiday cable.  ESPN2’s GREAT AMERICAN EVENTS, […]

  AFTERNOON UPDATE:  The adjustments were mixed for the networks.  AGENTS OF SHIELD found a nice bump, up 0.2 to 2.1, and THE GOLDBERGS and TROPHY WIFE each went up 0.1.  Afternoon 0.1 hikes kept GLEE and NEW GIRL from their morning series lows.  But THE VOICE stayed at what is now its official series […]

> Although nothing is likely to be official until May, the odds are that PAN AM is heading into its final landing.  The series received a short back order from ABC, and will be off the air after February, when Good Christian Bitches (or whatever they’re calling it this week) will take its Sunday 10PM […]