The good news for ABC is that in the absence of football, it’s clear leader on Thursday; the bad is that its serialized shows are just a few weeks away from taking months-long breaks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and […]

        NETWORK FINALS:  NBC’s NASCAR race gained 0.1 in final numbers, and 20/20: IN AN INSTANT lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Sports dominated Saturday cable, with ESPN’s TOP RANK BOXING at the top, scoring 1.14 for the main event hour […]

  Fridays remain nearly barren of original programming. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

        NETWORK FINALS:  The MLS SOCCER match and the AMERICA’S FUNNIEST HOME VIDEOS rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHILGHTS:  ESPN’s UFC PRELIMS led Saturday cable at 0.31.  Adult Swim’s line-up performed as follows:  DRAGON BALL at 0.10/241K & […]

Last night, NBC averaged a preliminary 11.4 rating with Adults 18-49 in prime time.  This edges the Beijing rating for the same night, which itself towered over the other recent summer Games.  Last night the NBC rating peaked at a 13.5 in the 9:30 half hour and held steady at a 13.3 in the 10 […]

  BROADCAST FINALS ABC:  A run of FROZEN 2 at 0.33 was followed by a rerun AMERICA’S FUNNIEST HOME VIDEOS at 0.24. CBS:  Reruns at 0.30/0.23/0.21/0.17. NBC:  A MOUNTAIN MAGIC CHRISTMAS movie at 0.59 was followed by a rerun of THE WALL at 0.26. FOX:  HELL’S KITCHEN gained 0.03 to 0.43, WELCOME TO FLATCH was […]

        NETWORK FINALS:  TO TELL THE TRUTH lost 0.1 in final numbers, while the rerun of THE SIMPSONS gained the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  HBO’s SHARP OBJECTS got off to an encouraging start at 0.45, up 0.14 from last year’s premiere […]

ABC won the final Sunday of the May Sweep with the Billboard Music Awards and very little competition from the other networks.  The FOX animated comedies ended their seasons at or near their respective lows, while NBC’s Celebrity Apprentice ended its season with a steep year-to-year decline and CBS programmed this final Sunday as it usually does (with a […]