Amazingly, the phenomenon that is DUCK DYNASTY may still not have peaked.  Last night’s Season 4 premiere on A&E hit a new high, with 11.8M viewers (more than 2M more than April’s Season 3 finale), and an 18-49 number that should translate into a 5.0-5.1 rating (almost a full point above April’s 4.3).  That’s […]

      NETWORK FINALS:  FOX’s regional MAJOR LEAGUE BASEBALL games gained 0.1 in final numbers.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As is often the case on Saturdays, sports was in control of the cable box, although it’s less typical for soccer to be the dominant sport. […]

Here are the full week sports ratings for Monday August 24 through Sunday August 30, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size now 200K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart […]

  BROADCAST FINALS:  ABC’s NBA PLAYOFFS game was dominant at 2.11.  NBC’s USFL game was at 0.19, and the season finale of SATURDAY NIGHT LIVE was steady at 0.81.  FOX’s MLS match was at 0.11.  CW’s originals were at 0.06/0.09.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  Sports led the day, with […]

  CBS has reversed its previous strategy of launching GOLDEN BOY with two Tuesday airings and then moving it to the Friday 9PM slot.  Instead, the show will remain on Tuesdays, with that night’s VEGAS shifting to Fridays starting April 5 (after the network’s NCAA tournament coverage is over). It’s a “why not?” move for […]

  The WINTER OLYMPICS were dominant, but down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

Here are the full week sports ratings for Monday August 2 through Sunday August 8, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. Chart 1 of 2 for 8.2-8.8.2021 Chart […]

  A mixed but relatively steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]