Even a BIG BROTHER lead-in couldn’t help INSTINCT.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
CBS: As was the case with its other installments, the Sunday BIG BROTHER debuted below 2017, down 0.2 to 1.2. That was still easiliy enough to win the night, but its lead-out, the season finale of INSTINCT, still dropped 0.1 to 0.4. The night was bracketed by reruns at 0.6/0.2.
NBC: After reruns of DATELINE (0.5) and AMERICA’S GOT TALENT (0.6), SHADES OF BLUE held at 0.5.
ABC: Reruns at 0.6-0.8.
FOX: Reruns at 0.3-0.7.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top Friday cable programs. Saturday & Sunday cable ratings will be posted Tuesday morning.
PREVIOUS SUNDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS SUNDAY CABLE & BROADCAST NATIONALS
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