BROADCAST FINALS ABC:  Reruns at 0.52/0.34/0,32/0,26. CBS:  The special MARIAH CAREY:  MERRY CHRISTMAS TO ALL was at 0.40, followed by a rerun at 0.20. NBC:  A rerun movie at 0.52 was followed by WHEELS at 0.33. FOX:  LEGO MASTERS at 0.31 was followed by a rerun at 0.16. CW:  A rerun of THE WINCHESTERS […]

> HBO can afford to keep little-watched shows like In Treatment and Treme around, because they’re not selling advertising–they’re selling a brand.  People who will only watch True Blood and Entourage feel better about being subscribers when they know they’ve got access to excellence at other hours too.  TNT, though, needs eyeballs that sponsors will […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

LAST NIGHT.  Christmas came again to NBC in the form of last night’s Sunday Night Football game, the final regular season game of the year but which actually was an extra playoff game.  Washington defeated Dallas in a game that awarded the NFC East title and more importantly the final playoff spot.  The game received a 9.2 […]

> Previously in this series on upscale TV ratings, we have examined ABC (many upscale shows but too many series stuck with mid-level or low audience sizes) and CBS (sizable audiences but many downscale or at best middling income skews).  Today, we look at FOX, which averages a 2.9 rating with Adults 18-49 this season […]

        NETWORK FINALS:  There were no changes from the preliminary Monday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On AMC, the season finale of BETTER CALL SAUL was at 0.39, steady with last week and down 0.08 from last season’s finale, and DISPATCHES FROM […]

  THE VOICE finale won the night, but ABC had a (mostly) good evening. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

Note: The fast affiliate-based ratings below measure what aired on network affiliates in 210 U.S. markets from 8-11 pm Eastern & Pacific or 7-10 pm Central & Mountain. The numbers are some combination of the network schedule and any pre-emptions (such as local news or weather coverage). The network schedules listed below are the Eastern/Central […]