> FX’s AMERICAN HORROR STORY held up quite well in its second airing last night with a 1.4 in 18-49s, dropping only about 15% from its premiere (even though it faced new competition from the return of USA’s PSYCH, which did a 1.0). That’s may not be Walking Dead level success (the zombies did 2.4 […]

  New episodes returned for several shows. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

  No treats for the networks on Halloween night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  It was a long way down for FOX’s Wednesday without EMPIRE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

Here are the weekend sports ratings for Saturday and Sunday July 23-24, 2016.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 150K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size.   For comparison, here is the same chart for the same weekend last year, July […]

  Small variations. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

    It seems that no amount of violence in GAME OF THRONES will make anyone change the channel.   HBO:  GAME OF THRONES continued its ratings ascension with a gripping episode that could have been called A Tale of Two Beheadings (not to mention some guttings, throat-slittings, a dismemberment, a massacre, and a side […]