>NBC used its 9:30 half hour to keep hammering away at the debut of Smash, coming up at long last in mere minutes.  The network devoted 90 seconds — one 30-second spot and one 60-second spot — in a half hour which was peaking with a very strong 7.7 rating.  The full-minute spot focused on […]

>When the television ratings come in each morning, there is often a lot of attention paid to a rating that might be up only one tenth of a rating point from the prior week or the prior year.  (More recently, most ratings in most time periods have been trending down instead of up, which makes […]

  The WORLD SERIES didn’t disrupt a generally solid night for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

  In FOX’s new line-up, ALMOST HUMAN will take over the Monday 8PM slot from Bones post-baseball, then serve as lead-in to first Sleepy Hollow and then The Following.  It hails from Bad Robot, JJ Abrams’s mecca of genre TV and movies, and the Fringe connection is even stronger, because it’s written by J.H. Wyman, […]

Super Bowl tracks for metered market overnight ratings below.  National ratings will be posted as available. Super Bowl Ratings Track: HOUSEHOLDS (HH) Metered Markets National Last ten years  HH Rtg Shr HH Rtg Shr 2018 NBC PHI  41 NE   33 47.4 — 43.1 68 2017 FOX NE   34 ATL 28 48.8 72 45.3 70 2016 CBS […]

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals). The same rank order for the broadcast networks this week as last: FOX, CBS, NBC and ABC. Collectively, the four networks are down a slight -3% from last week, but they are down a staggering […]

  BROADCAST FINALS:  ABC’s UFC LIVE was at 0.19.  CBS’s CAMPING WORLD was at 0.12.  NBC’s TRANSPLANT was at 0.09.  FOX’s MLB game was at 0.32.  Univision’s primetime LIGA match was at 0.46.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  On ESPN, UFC PRELIMS were at 0.34/0.18, and WIMBLEDON coverage was at […]

  We’re continuing our week-long look at the hour-by-hour battles that will enliven the new network TV season.  Today it’s the turn of Tuesday, a night notable for its Invasion of the Sitcoms. 8PM:  THE VOICE RESULTS (NBC) vs. DANCING WITH THE STARS RESULTS (ABC) vs. NCIS (CBS) vs RAISING HOPE/BEN & KATE (FOX)– This […]