NETWORK FINALS:  It was a veritable bonanza of extra tenths, as THIS IS US, THE MIDDLE, NEW GIRL, THE MICK and THE WALL all gained 0.1 in final numbers         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On Bravo, LADIES OF LONDON dropped 0.06 to […]

  NBC is having an abysmal season, and here’s the thing:  it’s actually worse than it looks.  How is that even possible? you ask.  Right now, Mitch Metcalf’s estimate is that by the end of the season, NBC’s primetime average will be 2.07, putting it ahead of only ABC and its 1.86.  But he also […]

  ABC needs to dig its way out of 4th place next season, and no one can say they’re not putting in the effort.  Every night of the week in the fall will have be changed except Mondays, and the network is introducing a whopping 8 new series, which will definitely put a strain on […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  A finale and a premiere, but not much excitement. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

Now through the Second Round of the NCAA Men’s Basketball Tournament on Sunday, CBS and TBS are up marginally versus the prior three years in total viewers 2+ and adults 18-49, while TNT and TRUtv are down significantly.  Across all four television partners, the March Madness ratings through Sunday are down a fairly reasonable -4% […]

> On what used to be network TV’s marquee night, only one series had a rating over a 4… NBC:  …and it certainly wasn’t on NBC.  THE OFFICE is now the only non-football show on NBC to exceed even a 2.5 rating.  So far, Office is holding up pretty well post-Carell (down about 20% from […]

Even the night’s leader lacked the big part of its bang. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]