A new CELEBRITY FAMILY FEUD didn’t lift the rest of ABC’s line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  NETWORK UPDATE:  ABC’s streak of upward adjustments continued on Friday, with LAST MAN STANDING, SHARK TANK and 20/20 all up 0.1.  Ratings in key demos for the Top 25 original cable telecasts Friday: CHART UPDATED BELOW with the Fox Sports 1 NLDS Games.  All four League Division Series on Friday are now listed. Friday’s cable […]

  Another lackluster night for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

The ratings for last night’s Super Bowl are coming in a little lower than anticipated in terms of average audience (the number of households or viewers watching in an average minute), but the “total audience” (the number that watched all or part of the game) set a new record: 164.1 million people 2 years or […]

  The slide of THE VOICE continued to its finale. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

FOX’s coverage of the Major League Baseball All-Star Game is averaging a 2.9 preliminary rating with Adults 18-49.  Remember, that fast nationals do not correctly measure live sports programming.  After the west coast is properly counted in the official nationals, FOX could be looking at a 3.2 or 3.3 rating for the game.  I guess that would […]

>At the end of tonight’s pregame show for the MLB All-Star Game in Phoenix, FOX previewed this fall’s THE X-FACTOR.  The on-air promotion department went to that old tried-and-true technique: the dream sequence.  The long spot opens with an audition featuring all positive comments — even from Simon Cowell — about a little girl’s mediocre […]

        NETWORK FINALS:  GREY’S ANATOMY gained 0.1 in final numbers, while SCANDAL, THE FOUR and GREAT NEWS lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA doubleheader had 2 of the night’s top 3 ratings at 0.64/0.46.  Paramount’s LIP SYNC BATTLE returned […]