The new season’s Wednesdays are starting to fall into place. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  Without football or special events, Sunday is a very different place. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  OLYMPICS:  The WINTER OLYMPICS OPENING CEREMONIES had a preliminary 8.6 rating in 18-49s.  That was up 2.4 from the non-medal events aired on Thursday, but down 0.8 from the 2010 Vancouver Opening Ceremonies.  (And for those with a long-range point of view, up 2.1 from the 2006 Opening Ceremonies from Turin.) OTHER NETWORKS:  As […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

  ROSEANNE is strong in reruns, too. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  THE VOICE, THE FLASH and the rerun of BLACK-ISH adjusted up 0.1 in final numbers.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN topped Tuesday cable, down 0.02 from last week to 0.87, with CHRISLEY KNOWS BEST up 0.02 […]

    NETWORK UPDATE:  SUPERSTORE and both SUPERGIRL and SCORPION gained 0.1 in final numbers, but THE BACHELOR LIVE aftershow lost 0.1.  Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Without MONDAY NIGHT FOOTBALL to contend with, Monday cable was VH1’s for the taking, which it did with LOVE & HIP-HOP, up 0.06 […]

Only one of last week’s premieres held its number. CW:  What does it say about the broadcast season when the only good news on a fall night came from CW?  ARROW is looking like a genuine hit with a steady 1.3, beating hapless NBC in the hour (see our not-so-enthusiastic pilot + 1 review here).  […]