EMPIRE breathed a small sigh of relief. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

> NEW SHOWS in Caps.  New Time Periods in Italics. WHAT WE LIKE:  It looks like another strong schedule from #1 Fox (and very close to our predicted schedule — more on that later).  Fox is very confident in its comedy development and is using strong assets like Glee and X Factor to launch new […]

  STATION 19 took a post-premiere hit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  The primetime CBS NCAA TOURNAMENT games adjusted to 1.35/1.14.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS: FX’s BREEDERS returned at 0.13/0.08 compared to last year’s series premiere at 0.12/0.09.  The finale of HBO’s BEARTOWN ticked up to 0.02/115K. TNT’s NCAA TOURNAMENT game […]

  A stable summer night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

>Earlier today in our post on the Tuesday fast nationals for the broadcast networks, we posited that Tosh.0 on Comedy Central would be the #1 program in the 10 pm time period Tuesday.  Turns out that Tosh.0 came in significantly below last week’s level (1.3 rating with Adults 18-49 last night versus 1.6 last week).  […]

        NETWORK FINALS:  There were no changes from the preliminary Tuesday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The STATE OF THE UNION address was a blockbuster on Fox News, at 1.47/2.22/11.6M, while the DEMOCRATIC RESPONSE led CNN at 0.58/0.80/2.9M and MSNBC at 0.34/0.47/2.8M.  […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]