>As expected, Game 1 of the World Series on FOX went up in the official nationals (to a 4.2 Adult 18-49 rating — not far off the 4.1 forecast yesterday in our post about the history of Game 1 ratings). Only a few other shows on Wednesday night saw adjustments in the official nationals: The Middle […]

  BROADCAST FINALS ABC:  Game 4 of the NBA FINALS continued to be consistent at 3.63. CBS:  COME DANCE WITH ME gained 0.02 to 0.20, followed by reruns at 0.17/0.21. NBC:  After a rerun AMERICAN NINJA WARRIOR at 0.23, DATELINE jumped 0.12 to 0.40. FOX:  WWE SMACKDOWN dipped 0.02 to 0.44. CW:  The series finale […]

  FOX’s new THURSDAY NIGHT FOOTBALL deal kicked off. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  A soft ratings night for everyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

>A brief update on the November sweep.  FOX remains solidly in first place and almost 100% ahead of the same period last November.  The other networks are down solid double digits.  Click “read more” for a look at each network.            NOVEMBER SWEEP SCORECARD          2011 vs 2010 Through Day 3 of 28                  2011    2010          […]

  BROADCAST FINALS ABC:  Reruns at 0.29/0.24/0.20/0.17/0.21. CBS:  The season premiere of BIG BROTHER was at 0.81, down 0.27 from the 2021 premiere.  The broadcast series premiere of THE CHALLENGE was at 0.41. NBC:  Reruns at 0.32/0.30/0.29. FOX:  Reruns at 0.25/0.18. CW:  The season premiere of MYSTERIES DECODED was at 0.04.  A new episode of […]

> For one network, a night that moved in the wrong direction. FOX:  Does FOX have to start worrying about X FACTOR?  The show seemed to make its way through the wave of baseball-related preemptions and reschedulings very smoothly, but this week has been troubling.  Both Wednesday and last night, the show has hit season […]

  BROADCAST FINALS:  ABC’s telecast of UFC PRELIMS was at 0.23.  FOX’s MLB game was at 0.20.    Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS: Discovery’s SHARK WEEK came to an end with SHARKS IN PARADISE at 0.16, MONSTERS OF THE CAPE at 0.15, JACKASS SHARK WEEK at 0.13, and RISE OF THE […]