>A pretty uneventful Valentine’s night on the broadcast networks, with only NCIS above a 3.5 rating (3.9) and only NCIS: LA and New Girl between a 3.0 and 3.4 (3.2 each).  Also, Cougar Town returned to the air on ABC, and no one noticed.  Valentine’s Day does suppress television viewing a bit (mostly with 18-34 […]

  Small shifts. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  There were no changes from the preliminary morning ratings.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.72 (Houston vs. Clippers)/0.40 (San Antonio vs. Philadelphia), preceded by a COLLEGE BASKETBALL game at 0.24.  A&E’s LIVE PD slipped 0.02 […]

  The end of the World Series didn’t do much to help ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

>With five nights of the May Sweep in (Thursday-Sunday’s official ratings and Monday’s fast national ratings), here’s an early look at the final major ratings sweep period of the broadcast season, when ratings are measured locally in each of the 214 television markets across the country.  Monday night helped CBS get back in the game […]

        NETWORK FINALS:  ELEMENTARY lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On AMC, the season premiere of BETTER CALL SAUL was at 0.56, down 0.14 (a reasonable 20%) from 2017, but LODGE 49 had an unpromising start at 0.17. VH1’s […]

  NETWORK UPDATE:  60 MINUTES adjusted down 0.2 once the NCAA TOURNAMENT overrun was taken into account.  The rest of the CBS line-up stayed where it was in preliminary results.  In addition, ONCE UPON A TIME gained 0.1, as did the second half-hour of THE LAST MAN ON EARTH and the night’s rerun of THE […]

Day 7 of the World Cup (Wednesday) turned in mediocre ratings on ESPN by 2014 standards (2.3 to 3.2 million viewers for the three matches, on the bottom half of the ranking chart).  But the 2:30 and 5:30 matches yesterday would still be above the 2010 ESPN average for Group Stage (early round) matches, while […]