Another night with little for the networks to cheer about. ABC:  The first 90 minutes of the night provided some good news, as THE MIDDLE rebounded a bit from last week’s low to 2.2 (up 0.3), THE NEIGHBORS was up 0.2 to 1.9 and MODERN FAMILY rose a tick to 3.9.  But the tick went […]

Earlier, we saw the season to date ratings for each broadcast network.  Of course, the Monday-Sunday weekly primetime average does not tell the whole story.  Each night of the week has its own character and dynamics.  Here are the night-by-night averages for each network six weeks into the TV season (along the percent change from […]

        NETWORK FINALS:  the OJ SIMPSON rerun special on FOX lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TBS’s Elite Eight NCAA TOURNAMENT games towered over Saturday cable at 3.03/2.17.  A&E’s LIVE PD edged up 0.02 to 0.69.  The KIDS CHOICE […]

  THE FOLLOWING didn’t have much of one in its return. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  The NBA FINALS swallowed primetime once again. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  The newcomers didn’t impress. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  The Olympics pushed American Idol below a milestone. NBC:  See Mitch Metcalf’s Skedball post for details about the ratings track for the WINTER OLYMPICS.  Last night’s preliminary 5.9 was up 0.3 from Wednesday, but below the comparable night at the 2002, 2006 and 2010 games, and only the Opening Ceremony and Tuesday’s telecast are […]

      NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Festivities began for NBA ALL-STAR WEEKEND, with the Friday events including the RISING STARS CHALLENGE at 0.68 on TNT and the ALL-STAR EVENT at 0.62 on ESPN.  […]