>ABC’s Wednesday is humming along and won the night with a 3.4 Adult 18-49 rating in the fast nationals.  Modern Family at 9 led the way of course with a 5.7 (the same as last week).   Suburgatory seems to be stabilizing at a 3.0 (the three-week track is 3.3…3.1…3.0, and it could very possibly go […]

ABC surged into first place Tuesday night, riding the wave of the NBA Finals, which started in Oklahoma City with the Thunder’s convincing Game 1 victory over the Miami Heat.  NBC and FOX are locked in a tie for second place in the preliminary fast national ratings, while CBS is a distant fourth place. ABC […]

  Another win for SHARK TANK. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

Another Sunday with Game of Thrones probably beating everything on broadcast TV. CBS:  BIG BROTHER was the highest-rated show on the networks last night, with a 2.2 that was about 10% below the show’s Sunday premiere last year.  That wasn’t enough to give CBS the nightly win, because nothing else on the schedule was higher […]

Broadcast television quickly returned to normal the week ending Sunday night, the first full week after the Summer Olympics. FOX won the quiet week of August 13-19 with a preliminary 1.65 Adult 18-49 rating. Once again, the Gordon Ramsay reality shows paced FOX’s win, but the network was down 9% from the same week last […]

Tuesday prime time averages from last night show another 24% decline in live+same day DVR viewing for the four broadcast networks (from an 11.6 combined Adult 18-49 rating for the four networks on the same night last year to a preliminary 8.8 last night).  Not exactly, the sky is falling, but it’s pretty serious. Note: […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

ABC easily won last night with a 3.8 adult 18-49 rating by ditching its regular lineup in favor of the 46th annual CMA Awards.  However, the CMAs were well below last year’s telecast, which aired on a Wednesday.  Any schedule or time time period change runs the risk of further accelerating the natural decline in network […]