The NBA ruled the airwaves again last night, with a preliminary 5.8 Adult 18-49 rating. This will probably go up to over a 7 rating in the official nationals when the west coast viewing is properly factored in, putting Game 2 on track to beat Game 1’s 6.9 rating. UPDATE: Game 2 came in at […]

  A winter finale dip for GREY’S ANATOMY. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Another dominant win for AMERICA’S GOT TALENT. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  Now that we have final ratings for CBS, let’s take a look at how the line-up fared.  THE BIG BANG THEORY, at 2.7, was down 0.7 from its Thursday premiere last fall, a 20% drop.  YOUNG SHELDON held its lead-in well at 2.2, which was higher than the 1.9 […]

  Hannibal‘s appetite wasn’t as strong last night. FOX:  After a slight surge last week, AMERICAN IDOL was back down to 2.9, a 0.3 drop and just slightly above its series low.  (And to add insult to injury, it’s behind a rerun Big Bang Theory on CBS.)  However, it may make up some of that […]

  NETWORK UPDATE:  SUNDAY NIGHT FOOTBALL adjusted up to 8.7, up 0.7 from last week.  In addition, BLOOD & OIL gained 0.1 in final numbers, as did THE SIMPSONS and 60 MINUTES, but MADAM SECRETARY went down the same.  Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On a very busy night, AMC’s […]

        NETWORK FINALS:  60 MINUTES and the rerun NCIS: LA lost 0.1 in final numbers.  In addition, SUNDAY NIGHT FOOTBALL adjusted to 4.6, down 0.4 from last week’s game.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Hallmark’s original movie BEGINNING TO LOOK A LOT LIKE […]

> The X Factor won Thursday (the fourth of the season) with a 3.6 Adult 18-49 rating.  The Thursday track for X Factor has been 4.3…3.9…4.0…3.6.  The 3.6 will probably go up to a 3.7 or 3.8 in the official nationals later today, but FOX has to be mildly disappointed there is not a 4 […]