A NOTE ABOUT NFL EXHIBITION SEASON:  Over the next several weeks, NFL pre-season games will largely be aired on local stations, rather than nationally.  (For example, last night’s CBS and NBC fast nationals–at least–are inflated, because WCBS New York carried the Jets-Lions game instead of the CBS schedule in prime time, while WRC Washington […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  BROADCAST FINALS ABC:  Reruns at 0.28/0.27. CBS:  The broadcast NCAA TOURNAMENT games were at 1.09/1.23. NBC:  LOPEZ VS LOPEZ dipped 0.03 to 0.20, GRAND CREW ticked down to 0.13, and DATELINE was down 0.07 to 0.21. FOX:  WWE SMACKDOWN lost a tick to 0.58. CW:  The new WHOSE LINE IS IT ANYWAY ticked down […]

Playoff football was huge but down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. NBC:  […]

Thursday night with comparisons:

  An older-skewing LITTLE BIG SHOTS didn’t stir any excitement. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Not unexpectedly, the 2d Monday of the season was more subdued. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS: THE RESIDENT, MAN WITH A PLAN, 9JKL and SCORPION all gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE telecast topped Monday cable with 1.10/1.07/1.04, compared to last week’s 1.21/1.15/1.06.  On VH1, LOVE & HIP-HOP was at […]