Fridays are in desperate need of fall season new blood. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

> FOX’s 4-sitcom Tuesday excited no one. FOX:  I HATE MY TEENAGE DAUGHTER and BREAKING IN made unimpressive returns to the schedule.  Daughter could claim a decent retention of its RAISING HOPE lead-in, and it also won the head-to-head sitcom battle at 8:30PM–but really there’s nothing good about a 1.6 premiere.  Breaking In had less […]

  Viewers remained unenthused by this year’s NBA FINALS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  Some drops from last week’s premieres. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  AFTERNOON UPDATE:  For the third consecutive night, all the broadcast networks were beaten by cable in the 10PM hour.  On Monday it was ESPN’s MONDAY NIGHT FOOTBALL, on Tuesday FX won with SONS OF ANARCHY, and last night broadcast was actually in third place, behind 3.2 for DUCK DYNASTY on A&E and 3.0 for […]

Through the first four nights (Sunday-Wednesday), SHARK WEEK on Discovery is averaging 3,077,000 persons 2+ live+same day and a 1.38 adult 18-49 rating.  Comparing the similar nights from past years, Shark Week 2015 is down -5% with persons 2+ from 2014 and down -9% from 2013.  With adults 18-49, the declines are even steeper: 2015 is […]

  No one tried to compete with the SURVIVOR fall finale. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

NOTE: The program listings below include late changes, although they remain unconfirmed until Monday. View with caution. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands […]