A superhero comes to the rescue. CW:  ARROW gave the beleagurered little network the best news it’s had literally in years, with a colossal (for CW) 1.3 rating that beat NBC in its first half-hour and was only narrowly behind in its second.  That also lifted SUPERNATURAL to a snappy 1.0 at 9PM. ABC:  You couldn’t call NASHVILLE a […]

> The fairy tale continues for one of this season’s new arrivals. ABC:  The back order for ONCE UPON A TIME should be arriving any minute.  The fantasy soap has clearly found an audience sweet spot, and even with what will probably be the season’s strongest Simpsons as competition (not to mention NBC’s football and […]

  UPDATE:  Lots of adjustments, but none of them over 0.1, with AMERICAN IDOL, THE BIG BANG THEORY, GREY’S ANATOMY, SHARK TANK and COMMUNITY up (narrowly avoiding series lows in some cases), and THE MILLERS and ELEMENTARY down. THURSDAY CABLE:  VIKINGS and PAWN STARS led the way for History once again, at 1.0 and 0.8/1.0 […]

  AFTERNOON UPDATE:  With the NFL game calculated out, both NBC and FOX suffered across-the-board declines that neither network–but especially NBC–couldn’t afford.  So there were new series lows for PARKS & RECREATION (1.1 in both half-hours), SEAN SAVES THE WORLD and THE MICHAEL J. FOX SHOW (both at pathetic 0.9s), while PARENTHOOD slipped to 1.2.  […]

  Welcome to fall. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. CBS:  […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  After the excitement of the past two days, with the arrivals of The Blacklist and Agents of SHIELD, last night’s numbers were on the dull side. ABC:  Even though ABC won the night, there was no good news in the line-up.  THE MIDDLE began its season at 2.4, down 0.5 from last fall.  The […]

  Summer line-ups remained largely stable. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]