AFTERNOON UPDATE:  In adjusted numbers, all the 8PM shows (except DADS) went up 0.1, still leaving AGENTS OF SHIELD and NCIS down a respective 0.4 and 0.7 for the night.  THE GOLDBERGS went down 0.1, putting it 0.2 behind NEW GIRL in the 9PM battle of the sitcoms.  At 10PM, CHICAGO FIRE declined 0.1, […]

  Yep:  EMPIRE was up again. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

Monday preliminary broadcast ratings:

  AFTERNOON UPDATE:  As expected, THE GREAT CHRISTMAS LIGHT was hit hard after Chicago’s football coverage was removed, falling 0.4 to 1.4 in final numbers.  (The CASTLE rerun at 10PM fell too, to 1.0.)  SLEEPY HOLLOW avoided setting a new low–although it did tie its old one–gaining 0.1 to 2.2, and THE VOICE also climbed […]

> Happy New Year, NBC. NBC:  The night set up beautifully for the Peacock, with marquee teams NY Giants and Cowboys doing battle for the final NFL playoff spot and repeats everywhere else–and SUNDAY NIGHT FOOTBALL came through in spades, with a preliminary estimated 8.7 that could go up in final actuals to be one […]

> SMASHWatch has plenty of company in Season Low City. NBC: For the past 2 weeks, SMASH‘s initial rating has declined in the final daily numbers. So although right now it’s at its 3rd consecutive 2.1 rating, a drop to a new season low 2.0 could be in the cards by the end of the […]

  A soft ratings night for everyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  FAMILY GUY is showing its age. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]