AFTERNOON UPDATE:  NBC wasn’t able to exclude the 8PM half-hour of its WINTER OLYMPICS coverage, and consequently its rating stayed at 5.0, just barely above the 2d-lowest night of Turin  And without getting too far into spoiler territory, tonight’s ratings may end up being disappointing as well.  CRIMINAL MINDS gained back 0.1 of its […]

  BROADCAST FINALS:  ABC’s NBA PLAYOFFS game was at 2.54.  NBC’s USFL game was at 0.37.  FOX’s MLB game was at 0.37.  On CW, MASTERS OF ILLUSION ticked down to 0.03, and TOTALLY WEIRD & FUNNY was also down a tick to 0.03.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  On ESPN, […]

  Very little for any network to feel good about. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  HEARTBEAT headed for the critical list. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Night 6 of the Summer OLYMPICS is typically down, but this year’s drop was more steep than most. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands […]

NOTE: After the President’s Oval Office speech at 8:00 pm ET Sunday, ABC started ONCE UPON A TIME, BLOOD & OIL and QUANTICO each about 15 minutes late.  Similarly, FOX slid the 8-10 pm comedy block about 15 minutes.  In contrast, CBS started the SINATRA 100 special on time at 9:00 pm by shortening 60 MINUTES.  NBC also collapsed its […]

  Who says no one watches TV on Friday nights? DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  AFTERNOON UPDATE:  AGENTS OF SHIELD gained an additional 0.1 in adjusted numbers, putting it at 2.1, 0.2 higher than last week’s 8PM episode.  (The night’s rerun was up 0.1 as well.)  Apart from that, a lot of shows also grew by 0.1, in some cases thus narrowly avoiding a series low.  Climbers included THE […]